In December 2010, the PFA Board of Directors, and its Executive Director met with Bob Harris, CAE, to conduct a strategic planning session and develop a 3-5 year plan. Having presented at multiple past PFA Conventions, Bob was intuitively aware of PFA’s needs and opportunities. As a result of the hard work of those present, the strategic plan attached was developed.
The PFA's mission is to be the trusted resource for educating and serving our members.
PFA’s board and staff are guided by Integrity, Accountability, Innovation, Professionalism, Collaboration. The PFA Board has named a “champion” or “point person” for each of the major goals which follow, and your board is dedicated to achieving them.